CLASS - September 17, 19, 24 and 26 2-3:30pm PT / 5-6:30pm ET

 From Idea To Launch: How To Create A Sustainable Podcast

There may be 2.5 million podcasts, but only a few have maintained their show and grown their audience. Learn the essential steps to take before you drop your first episode that will help you sustain a show you actually want to keep making. 
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About this class

  • Tuesday, September 17
    Thursday, September 19
    Tuesday, September 24
    Thursday, September 26
  • 2-3:30pm PT / 5-6:30pm ET
  • Virtual
  • 4 x 90 minute classes
  • $335 AIR members 
    $385 non-members
  • Payment plans available at checkout. 
There may be 2.5 million podcasts in the world, but the majority haven't dropped more than 10 episodes. And only a handful have grown their audience consistently! Even fewer have won awards for their efforts. 

In this intermediate level workshop taught by an award winning podcast creator, learn the essential steps to take before you drop your first episode that will help you sustain a show you actually want to keep making.  

Through listening sessions, discussions, and writing prompts, you will finish the course equipped to launch your own sustainable podcast.

This class is for you if...

  • You have an idea or many ideas for a podcast but don't know where to begin.
  • You've created a podcast that fizzled after a few episodes.
  • You need help finding your audience.

Key Takeaways

  • Critical clarifying questions to ask yourself.
  • A roadmap to find a consistent audience.
  • A blueprint for a successful title and elevator pitch.
  • A plan for your show going forward. 
Meet the instructor

Laurel Morales

Laurel Morales is the creator of 2 LIVES - Stories Of Transformation, which is in its tenth season and won the 2023 Signal Award for Best Indie Podcast and has been featured as an Apple Podcast Show We're Loving. She has more than two decades of public radio reporting and editing experience and eight years of podcast production, editing, and consulting experience. 2 Lives is her third podcast. She's been trained by Rob Rosenthal through a Transom mentorship, Robert McKee, and Uniondocs Podcast Bootcamps. She holds her Master’s in Journalism from Northwestern University. She has taught journalism and podcasting at Northern Arizona University and Coconino Center for the Arts. 
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