RESONATE Workshops
Online. Informative. Dope.
This November 7th, RESONATE Podcast Festival hosts the Growth Lounge, Sponsored by Podglomerate. It’s a business room full of all the meetings you need to have. Sony will be there taking pitches for the Binge.
Presented on SoundPath.
Presented on SoundPath.
WEBINAR - Monday, September 29, 2025 - 6pm ET
How to Pitch: Sony's the Binge
At this year’s Resonate Podcast Festival November 7-8, Jonathan Hirsch and Catherine Saint Louis are taking pitches for the Binge, Sony’s elevated true crime subscription juggernaut. In this webinar, we’ll give people who want to pitch us IRL at the festival a heads up on what stories we’re looking for, what makes a Binge story, and secrets to pitching us. Hope to see you in Richmond!
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About this webinar
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Monday, September 29, 2025
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3pm PT / 6pm ET / 10pm GMT
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60 min
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Available to AIR members & Resonate Ticket Holders
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This webinar is recorded and the recording will be available for AIR members.
Narrative limited runs aren’t dead. Each month, the Binge, Sony’s elevated true crime subscription juggernaut, puts out a new 6-8 episode podcast that’s deeply reported, has twists and turns, and gives listeners access to main players behind the story. In this session, the two EPs behind the Binge will give you all the secrets to pitching us and what we’re looking for in a Binge podcast. Don’t miss it.
Key Takeaways
1. How to pitch a limited run series to Sony’s Binge.
2. How to tell if your story will sing at 6-8 episodes
3. What we mean when we say true crime (spoiler, not necessarily murder).
4. What it’s like working with SONY EPs on a Binge show.
2. How to tell if your story will sing at 6-8 episodes
3. What we mean when we say true crime (spoiler, not necessarily murder).
4. What it’s like working with SONY EPs on a Binge show.
Meet the PRESENTER
Catherine Saint Louis
Catherine Saint Louis is the executive editor of podcasts at SONY MUSIC ENTERTAINMENT. She is the EP for a half dozen shows on The Binge, SONY's subscription for limited- run true crime podcasts. A show she EP’ed called Catch Me if you Ken just hit no 1 on Apple’s top series chart. She story-edited Fatal Beauty out now. It's the story of a femme fatale who very likely got away with murder. More than once. In the past, she has edited Scary Terri, My Fugitive Dad, Not a Very Good Murderer, Betrayal on the Bayou, and Hello John Doe. She started an Editors' Bootcamp to train people from underrepresented groups to become story editors.
Write your awesome label here.
Meet the PRESENTER
Jonathan Hirsch
Jonathan Hirsch is an award-winning podcast producer, documentarian, and journalist. He is the creator of Dear Franklin Jones, which documented his life inside the Adidam cult. He is also the creator and host of the hit podcasts I Am Rama, My Fugitive Dad, and Scary Terri. In 2018, he founded the podcast production company Neon Hum, which is behind dozens of hit podcasts including Bag Man with Rachel Maddow, Bad Bets with the Wall Street Journal, Dateline’s The Thing About Pam and Mommy Doomsday, Betrayal on the Bayou, and many others. In 2024, the company was acquired by Sony Music Entertainment. He now is the VP of Global Podcasting and Head of US Creative for Sony Music Podcasts. His memoir, Mind is Burning, is being released this year from Simon & Schuster.
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