RESONATE Workshops
Online. Informative. Dope.
This November 7th, RESONATE Podcast Festival hosts the Growth Lounge, Sponsored by The Podglomerate. It’s a business room full of all the meetings you need to have. Sony will be there taking pitches for the Binge.
Presented on SoundPath.
Presented on SoundPath.
WEBINAR - Tuesday, October 21, 2025 - 2pm ET
How to Pitch: Pushkin Industries
At this year’s Resonate Podcast Festival (November 7-8), Pushkin Industries CEO Gretta Cohn will be taking pitches.
In this webinar, she’ll give people who want to pitch her IRL at the festival a heads up on what sorts of show ideas she’s looking for and how to stand out from the pack.
Write your awesome label here.
About this webinar
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Tuesday, October 21, 2025
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11am PT / 2pm ET / 6pm GMT
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60 min
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Available to AIR members & Resonate Ticket Holders
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This webinar is recorded and the recording will be available for AIR members.
Pushkin Industries is an award-winning audio network and production company committed to producing good, smart, fun storytelling.
Founded in 2018, Pushkin makes narrative and investigative series such as Revisionist History and Heavyweight, as well as conversational shows including Risky Business and Broken Record.
In this session, Pushkin’s CEO Gretta Cohn will share insights into what sorts of pitches she is looking for, and how to stand out from the pack. Don’t miss it.
Founded in 2018, Pushkin makes narrative and investigative series such as Revisionist History and Heavyweight, as well as conversational shows including Risky Business and Broken Record.
In this session, Pushkin’s CEO Gretta Cohn will share insights into what sorts of pitches she is looking for, and how to stand out from the pack. Don’t miss it.
Key Takeaways
1. Learn what Pushkin is looking for in new show pitches.
Meet the PRESENTER
Gretta Cohn
Gretta Cohn is CEO of the award-winning audio network and production company Pushkin Industries. Founded in 2018, Pushkin is home to podcasts like Malcolm Gladwell’s Revisionist History, Against the Rules from Michael Lewis, Paul McCartney’s A Life in Lyrics, and The Happiness Lab with Dr. Laurie Santos, as well as award-winning audiobooks such as Malcolm Gladwell's The Bomber Mafia and Wild and Precious: A Celebration of Mary Oliver.
Prior to joining Pushkin, Cohn was the founder and CEO of Transmitter Media, a Peabody-nominated creative podcast company she founded in 2017, and which Pushkin acquired in 2022. She was previously Executive Producer and Head of New Show Development at Earwolf and Midroll Media, and a longtime producer at New York Public Radio. Cohn is also a cellist and drummer and former member of the bands Cursive and Bright Eyes.
Write your awesome label here.
Meet the PRESENTER
Jonathan Hirsch
Jonathan Hirsch is an award-winning podcast producer, documentarian, and journalist. He is the creator of Dear Franklin Jones, which documented his life inside the Adidam cult. He is also the creator and host of the hit podcasts I Am Rama, My Fugitive Dad, and Scary Terri. In 2018, he founded the podcast production company Neon Hum, which is behind dozens of hit podcasts including Bag Man with Rachel Maddow, Bad Bets with the Wall Street Journal, Dateline’s The Thing About Pam and Mommy Doomsday, Betrayal on the Bayou, and many others. In 2024, the company was acquired by Sony Music Entertainment. He now is the VP of Global Podcasting and Head of US Creative for Sony Music Podcasts. His memoir, Mind is Burning, is being released this year from Simon & Schuster.
Write your awesome label here.
Meet the Moderator
Joni Deutsch
Joni Deutsch is SVP of Marketing & Audience Development at The Podglomerate, the award-winning podcast services firm specialized in production, marketing, and monetization of outstanding audio content. She's overseen podcast audience growth for some of the largest shows and brands in the world including Netflix, The Boston Globe, PBS, NPR, Harvard, Stanford, CVS, and more.
Joni is an award-winning audio professional and NPR veteran with 15 years of outstanding experience as a producer, content manager, and marketer/audience growth specialist. She spent the first decade of her career innovating audio and community engagement at various public radio stations and as a national host with NPR Music.
Her strong communication skills and creative marketing style have led to national features by Bloomberg, Verge's Hot Pod, Harvard's Nieman Journalism Lab, Buzzfeed, Axios, Slate, Digiday, Poynter, the Corporation for Public Broadcasting, and beyond, as well as speaking engagements at public media and podcasting conferences.
Her work has been recognized by the Murrow Awards, Gracie Awards, and Webby Awards, in addition to the ONA's Women's Leadership Accelerator, Axios' "30 under 30," and Duke University TiP's Early Achievement Award.
Write your awesome label here.
