VIDEO

Institute for Independent Journalists Presents

Tools to Boost Your Reporting and Revenue

Learn how to use Google’s AI-powered Pinpoint tool to collect and sort through large volumes of data and documents with Mary Nahorniak from the Google News Initiative, as well as other free tools for generating story ideas and boosting your freelance business.
This video is free compliments of the IIJ. 

Key Takeaways

  • How to use the AI-powered Pinpoint tool to analyze large volumes of data
  • How to tell stories using Google Maps and Google Earth
  • How to use Advanced Search and Google Trends to unearth unique angles

Who is this webinar for? 

Freelance journalists looking to expand their multimedia reporting and storytelling skills.
Meet the Moderator

Mary Nahorniak
U.S. teaching fellow, Google News Initiative 

Mary Nahorniak is Google News Lab’s U.S. teaching fellow, focused on collaborating with journalists and entrepreneurs to drive innovation in news. She was previously part of USA TODAY’s leadership team as the director of audience, responsible for the organization’s digital platforms and a 24/7 team of nearly 30 editors. Mary was one of the first journalists pioneering how newsrooms can directly connect with audiences through social platforms, beginning at The Baltimore Sun in the mid-2000s. She’s also a Poynter Institute adjunct and an ICF-certified leadership coach and has helped clients at ESPN, Harvard Business Review and the U.S. Department of Justice define and realize their goals. Mary believes in empathetic leadership, audience-centered strategy and strong coffee. 
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Partner 

Institute for Independent Journalists 

The Institute for Independent Journalists is an education, professional development, and mutual support organization for independent journalists, focusing on Black, Indigenous and people of color. Our mission is financial and emotional sustainability for independent journalists of color, through community learning, innovation and advocacy.

Our mission is to ensure financial and emotional sustainability for independent journalists of color, by:

Connecting freelancers for learning, collaboration and mutual support in a space that centers marginalized voices and facilitates authenticity and vulnerability.

Creating tools, services and shared wisdom for economic self-sufficiency and mental health, regardless of churn in journalism or who controls newsrooms. 

Advocating for fair and equitable treatment of freelancers and best practices for ethical use of independent labor, throughout the media.
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About this webinar

  • Friday, October 18, 2024
  • 9am PT / 12pm ET / GMT 
  • 60 min
  • Free
  • This webinar is recorded and made available for free after the webinar. 
In this session, we'll focus on free tools that journalists can use to help save valuable reporting time, find hidden information, and pitch stories. Mary Narhoniak from the Google News Initiative will share Advanced Search tactics to help find that needle in a haystack and explore data sources.
 We'll look at updates to Google Trends and how it can help you find and pitch unique, audience-focused stories. And we'll demo Pinpoint, which transcribes audio and video, and allows you to quickly analyze and search through large collections of documents and extract data from PDFs.